Video created for the Italian market as part of X Jewellery's Valentine's Day 2018 campaign. The video was a component of a broader advertising campaign with a strong digital focus, distributed through both the brand's channels and collaborations with media partners. The aim was to bolster the promotional initiative dedicated to the occasion. In the video, by illustrating how love holds unique meanings for each individual, we spotlight the Danish brand that offers customizable bracelets and necklaces crafted from bronze and silver elements, capturing passions and emotions.
